DISCOVER OUR HEART AND SOUL INSIDE.

Please come back to register for this event on January 2, 2025 at 7am PST/10am EST.

Be part of BMW's first-ever car show inside a car! Join us as we showcase BMW's latest innovations in a never-before-seen show and discover if technology truly has a soul. Witness the reveal of the first-ever BMW Panoramic iDrive – hosted by none other than comedy giant Tim Meadows.

But beware: Not everyone will fit in one car, so get ready to be shrunk!

Join us at CES from January 7th - 10th at the BMW Booth in the Silver Lot at the Las Vegas Convention Center. There will be one show every full hour, with limited seating, so don’t miss your chance to experience something special.


Please reach out to BMWCES@events-bmw.com with any questions.